Setting the Tone
A well-designed book cover reflects the content of its pages. When author, Melanie Tidwell contacted me, she had already chosen the photograph she hoped to use for her book’s cover. It’s a beautiful photo—and after reading a sample of the text to get a good sense of her message, it was very easy to choose complementary fonts and design […]
Cruisin’ — Puerto Vallarta
When it comes to world travel, I’m kind of a hobbit. I tend to stick to places that are in my comfort zone—weather-wise…language-wise…culture-wise…every-wise. When Gene talked about wanting to go on a cruise, it took a little convincing, but he got me on board (literally). After a lot of searching, we booked one to Cabo San Lucas / Mazatlan […]
Meeting Wally
side note…there are a few links in this post, but every one of them is worth the extra click! Have you ever heard of Wally Olins? I admit I hadn’t, even though he’s a branding guru. However, as I was perusing the digital portfolio of a talented collage artist, Eleanor Shakespeare, I was drawn to her […]
Decades of Logo Designs
Over the years, I’ve had the opportunity to design a lot of logos—for individuals, companies, events, products, programs, etc. True to my natural style, most have a classic rather than trendy look, which means that other than minor refreshes over time, they are less likely to go out of style. Of course there are some that […]
Getting Faster
In 2010, I designed the branding for J.R. Smith Coaching, a trainer/consultant who helps athletes optimize performance (specifically cyclists and race car drivers). Included was the logo, posters for cycling workshops, business cards, graphics for vehicle decals, ads, and a web site. 6 years doesn’t seem that long until you realize how quickly technology becomes dated. Our programmer […]
